Pietra

Verified

Pietra is a global commerce infrastructure company that helps brands source products from factories around the world, store and fulfill orders, and market their products across multiple channels.

• Co-founders Ronak Trivedi and Pan Pan previously worked at Uber and helped build UberPOOL into a multi-billion dollar business.

• After Uber, Ronak followed Travis Kalanick to Cloud Kitchens, where he gained experience transforming another traditional industry into an infrastructure layer accessible to all.

• The idea for Pietra came when a friend was trying to start a watch brand. Ronak witnessed firsthand how difficult it was to find manufacturers, source products, and set up the supply chain.

• Recognizing that the infrastructure for global commerce was fragmented and inaccessible to many, Roshan set out to build a platform that would give a creator all the tools needed to start and scale consumer goods businesses.

• The company's mission became "reinventing infrastructure for better global commerce". Today they are trusted by 300,000+ brands.